Newsletter of the Indian Business Trust for HIV/AIDS
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Twenty Sixth Issue : January, 2008
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Profiling A Leader

  • TATA Consultancy Services


    Tata Consultancy Services (TCS) is one of the world's leading information technology companies. Through its Global Network Delivery Model™, Innovation Network, and Solution Accelerators, TCS focuses on helping global organizations address their business challenges effectively.

    TCS continues to invest in new technologies, processes, and people which can help its customers succeed. From generating novel concepts through TCS Innovation Labs and academic alliances, to drawing on the expertise of key partners, it keeps clients operating at the very edge of technological possibility.

    Whether TCS is envisioning a business advantage, engineering an IT solution, or executing an outsourcing strategy, it helps its customers experience certainty in their every day business.

                      


    HIV/AIDS Interventions

    HIV/AIDS has generated a global pandemic that far exceeds all predictions and estimates made a decade ago and emerged as a major threat to our existence today. The disease has killed approximately 25 million people and infected 40 million more since the first case was reported 25 years back.

    While it is a social imperative today to take measures and launch various initiatives to control the spread of the deadly virus, TCS, as a responsible corporate citizen, is committed to work towards the cause as well as support all initiatives to help build awareness among the common man and help develop a social system that supports people afflicted.

    Some of the initiatives that were conducted at various TCS offices around the world include:
    • HIV/AIDS Awareness screensavers on all computers
    • Red Ribbon distribution to all its employees
    • Global creative essay writing competition on various HIV related issues such as "How can leadership play a greater role in promoting AIDS awareness"
    • Creative poster making contests
    • Street plays at several locations
    • Special awareness programmes by NGOs and peer educators of TCS
    • E-mail messages circulated on internal computer network
    • HIV related activities report included in our newsmagazine "@TCS"
    • Safe Blood Camps organised

    The alarming fact that the HIV/ AIDS pandemic have been affecting people in their productive age group has prompted many progressive and sensitive corporate to take measures to protect their employees from this health challenge

    Tata Consultancy Services through Maitree - the Corporate Sustainability and Employee volunteering arm of TCS - has initiated an HIV/ AIDS Workplace Intervention Programme in association with Modicare Foundation. The programme was initiated in the year 2005-06.

    One of the most important components of this programme is Peer Education.

    Peers or colleagues play a key role in the lives of an individual and influence lifestyles and the decision-making process to a large extent. Dissemination of HIV/ AIDS messages through Peer Educators (PEs) has proved to be a very effective method to build awareness. A trained group of PEs plays a crucial role in the sustainability of the programme.

    TCS have over 90 certified Peer Educators (PEs) who have undergone rigorous training at a full day workshop conducted by the Modicare Foundation. The PEs have conducted basic awareness programs on HIV/AIDS not only for their fellow colleagues but also for the marginalized section of society and the student community. Over 2500 TCS employees have attended the HIV/AIDS awareness program so far.

    To ensure that the campaign does not end here, TCS continues to build momentum for this movement to tackle the HIV/AIDS problem and avoid further deterioration by spreading awareness and taking necessary corrective measures. Several activities were planned this World AIDS Day globally across all offices in a weeklong campaign from 26th November to 3rd December'07, to reiterate our commitment to prevent the spread of HIV/AIDS, enhance awareness and remove all misconceptions surrounding it.

    TCS motto remains: An ounce of prevention is worth a pound of cure.

    For more details contact:

    Team Corporate Maitree
    Maker Towers 'E' Block, 11th Floor, Cuffe Parade, Colaba, Mumbai 400 005
    Mail to:     corporate.maitree@tcs.com

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